It’s What’s for Dinner
It’s not hard to come across Elliott’s velvety voice when you’re watching TV. One of his most notable voiceover works was a series of ads for the beef industry. Their campaign ran for several years, and you, for sure, remember them. If you remember the famous tagline “Beef: It’s what’s for dinner,” then you recognize Sam’s voice.
Source: YouTube
If his voice didn’t make you want to order a steak at your night out at a restaurant, then I don’t know what can. Sam has said that he agreed to do the voiceovers for those advertisements as a way of helping out all the hard-working ranchers and folks in the farming industry. However, Sam wasn’t able to deal with the ad agency’s increasingly demanding attitude, so he eventually moved on to do other projects.